Excuse me? You want me to what?

We we driving yesterday in rural New Zealand. Lovely drive, just a 5 hour stint from 90 Mile Beach to Auckland. On the way (I won't say where) we passed a hand painted sign, with an arrow on it pointing to a house. The sign said, and I kid you not, "Hypnotherapy".



Now who in their right mind is driving along, and sees this sign, and decides, "you now what, I could really use some hypnotherapy right now". The person driving has decided they don't need a toilet stop, or food - what they really need is hyponotherapy.

And if they did stop, what are they going to be asking to by hypnotised for? "Please can you make me slow down? I'm only one ticket away from losing my license". Or perhaps "help me avert my eyes from all these fast food joints, I'm already obese".

Can you imagine a family on holiday driving along, and the Dad says..."that's it! I've had enough of you kids and your 'are we there yet?' - we are going to get you hpnotised as soon as I find the next roadside hypnotherapist".

What scares me more though was the sign. It wasn't just hand painted, it looked like it was hand painted by a 5 year-old. This sign screamed D.O.D.G.Y. I can just see Stephen King driving past this sign and thinking, "Hello! This is a best seller idea. Oh how I love that sign".